Wednesday, April 13, 2011

Two Virtual ARt Exhibitions Powered by Layar Opening in April

While there doesn’t appear to be an “Augmented Reality Awareness Month” yet, April is looking like a strong candidate. Besides the lovely weather here in Amsterdam and in many parts of the world (ideal for mobile AR experiences), there are already two Augmented Reality art exhibitions (in 3 locations) using the Layar platform so far this month.
The first runs from April 7-May 1 in Philadelphia, PA as part of thePhiladelphia International Festival of the Arts (PIFA). This exhibition is a collaboration between Breadboard, a hybrid program at the University City Science Center dedicated to exploring the intersection of art, science and technology, and Layar Partner VPAP (Virtual Public Art Project). 
VPAP@PIFA features 25 works of art placed strategically around around the city (like on the steps of the Philadelphia Museum of Art, for instance). These 3D AR models include, but are not limited to, a giant alien snake (see image, right), a deformed foot that changes color, and a giant squid.
Meanwhile, another ARt exhibition called (Un)seen Sculptures kicks off on April 9 in Sydney, Australia as part of the Surry Hills Festival then reopens in Melbourne on April 30. The exhibition was organized by Australian new media artist Warren Armstrong and features 3D models created by 13 artists from across the globe, including a robot army (see image, left) a memorial for Japan, and a colony of hallucinogenic toads that copulate and then die.
You won’t be able to see the models yourself unless you’re physically present at the exhibition locations, but if you do go to one of these events, send us your screenshots! (content@layar.com)
Congratulations to all the artists, veteran Layar developers and new, for their phenomenal work. These are some of the best 3D models we’ve seen on Layar yet!
Read this article on Layar blog

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